Introducing the new Transcend logo for our dynamic business
- Sep 24, 2020
- Blog Capital Markets Funding Inventory Management Technology
When we launched Transcend a few years ago, we knew that we would be bringing something unique and innovative to the market. Indeed, we have developed a cutting-edge solution to enable firms to optimize their inventory, liquidity and funding – whether that be for just one of their collateralized businesses or their entire enterprise. Our solutions have helped firms increase efficiency, improve regulatory reporting and reduce costs – all while delivering better services to their own clients.
But this is just the beginning. Our philosophy is focused on delivering constant innovation. Markets move fast; our clients’ needs quickly evolve; their customers’ demands increase. So at Transcend, we strive to always stay ahead of these cycles and anticipate future needs of our clients and the next industry pressures. Working closely with our customers, combined with the deep experience of our team, has helped us to achieve a strong foundation and a high level of momentum and growth.
So, what does this have to do with our new logo? Just like our business and technology are always moving forward, so should our brand. We updated our logo, not by starting over, but keeping the core essence of what our logo depicts: flexible technology solutions that help you move forward and upward. Then we refreshed the font and colors to ensure that our logo represents a modern, progressive and vibrant company that is truly delivering next-generation technology solutions that are helping to solve our clients’ challenges – both small and large.
We are excited for what the future holds and what we will continue to deliver to the industry. We hope that you will join us on this journey so that we can help you take advantage of the best technology solution to meet your needs for optimization and achieve your business goals. There are some exciting news and milestones to share with you in the coming weeks, so please connect with us.
See more of our new branding on our updated website. As always, please feel free to get in touch with us. We welcome your comments, questions and the chance to have a conversation.